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The awesome people behind our brand ... and their life motto.

  • Radha Roy

    Country Head

    I long for the raised voice, the howl of rage or love.

  • Shruti Das

    GM,India

    Contented with little, yet wishing for much more.

  • Divya Narayan

    Branch Head, Banglore

    If anything is worth doing, it's worth overdoing.

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PORTFOLIO

We pride ourselves on bringing a fresh perspective and effective marketing to each project.

Showing posts with label Feature. Show all posts
Showing posts with label Feature. Show all posts
  • Le Max 2 : Camera Review

    Powered with Snapdragon 820, 4 GB of RAM and no 3.5 MM audio jack, Le Max 2 is one of most exciting and  astonishing smartphone that you get your hand on right now. So today we will get a in depth look at the less talked feature of flagship device from LeEco, its camera.
    The Le Max 2 comes with a 21 megapixel rear (primary) camera, which will take extremely high resolution photos.While its 8 megapixel front camera makes it a great choice for selfies. It can capture 4K high definition video with its primary camera, the highest resolution current smartphones support.
    The Front Camera

    The camera's max lens aperture size on the LeEco Le Max 2 is about average for smartphones. This isn't a huge factor, but some photo enthusiasts may prefer larger apertures for shallow depth of field photos, or fast action shots.

    LeEco Le Max 2 utilizes the same Sony IMX 230 sensor with 21MP resolution we saw on the Meizu Pro 6, Pro 5 and the Moto X Force. It is capable of 5312x3984px snaps in 4:3 aspect. The auto focus uses a hybrid system, incorporating phase detect auto focus in addition to the regular contrast detect system.



    The camera UI is simple and you can swipe through the different modes - Photo, Pano, Video and Slow-mo. Live Filters are available, too.In the Photo mode settings you can tweak the ISO, exposure, white balance, contrast, pictures size, among other non-essential stuff.

    The HDR mode is meant to get an even wider exposure of a scene - bringing back detail in both the highlights and the shadows. The Le Max 2 does a very good job of bringing back detail in tricky scenes. It's one of the better HDR algorithms we've seen.

    Here are some more LeEco Le Max 2 camera samples.













    The Front Facing Camera



    Finally, you can check out these 8MP images taken with the front-facing camera of the device. Naturally, it's a fixed-focus one but the focus seems fixed way too close to the camera and unless your head fills the frame, your selfies won't come out nice and sharp.

     
    It's a rather nice camera, but it's ruined by its implementation. You can still get some pretty nice selfies if your work with its limitations.





    The Videos

    Le Eco Le Max 2 shoots videos up to 4K resolution (3840 x 2160px) at 30fps and 1080p videos at 30fps. There's no 60fps option.

    The 4K videos (41Mbps bitrate) produced by the Le Max 2 are really good. The resolved detail is great, as well as contrast and colors. There is an unusual amount of noise in the shadows even in broad daylight so we'd guess this issue would only get worse once it gets darker. The corner softness, which we witnessed on many of the sample photos we took is, in fact, visible on some of the video samples as well.


    The audio recording is stereo, but is recorded at 96Kbps bitrate and it sounds quite shallow. The 1080p videos are good as well with great contrast, an average level of detail and nice colors.


    Conclusion

    The 21-megpaixel sensor gets optical image stabilization and a closed-loop motor for better PDAF performance. The camera is quick to lock focus when you change your frame, without needing you to tap the screen. There is some degree of shutter lag as we noticed a slight blur in some images. The bottom line is that the sensor produces well detailed landscapes and macros with neutral colours. In low light and under artificial lightning, chroma noise is well within bounds although the detail level of distant objects isn't the best. 4K and full-HD videos are good although the sensor fails to re-adjust focus when you pan, thereby forcing you to tap the screen manually. Slow-motion video is shot at 720p at 120fps, but the quality is not great.


    Le Max 2 : Camera Comparison

    The camera app could also use some tweaking. While it's simple and straightforward, it feels incomplete without a professional shooting mode, especially when you have a good sensor. There's panorama mode, filters and voice control. The settings menu also lets you adjust white balance, ISO and exposure, but it's not presented in the most convenient way.


  • OnePlus 3 : Beast in Class

    Just two days ago, OnePlus reveals its most anticipated flagship killer smartphone OnePlus 3 with best in class specifications. It not have one of high end hardwares but also features Oxygen OS which is highly customizable. Snapdragon 820, 16 MP Sony IMX298 rear facing and 8MP front facing camera, Dash charging which can make your device ready for entire day in just 30 min and trust us we are just getting started with its specifications.



    The Good Things 
    There is hardly any doubt about excellence of hardware and software of OnePlus 3. It is in true sense the flagship killer of 2016. despite of having price tag of $399 it easily stand against Samsung S7 and iPhone 6, and in some cases it even surpasss them. Now, here are few good things about OnePlus 3.

    Design : The aluminum frame looks and feels very high-quality, though perhaps a little boring.
    Camera :  It's a totally capable camera for the price with good detail and accurate colors.
    Storage : 64GB of speedy UFS 2.0 storage
    General performance : The Snapdragon 820 doesn't get too hot and apps load quickly. As fast as more expensive phones in most instances.
    Gestures : The screen-off gestures are useful and reliable.
    Fingerprint sensor :  It's one of the fastest and most accurate I've used.
    Connectivity : Supports band 12 and VoLTE on T-Mobile, dual SIMs
    Alert slider : If you don't mind a few trade offs, this is a handy feature for controlling the notification mode.
    Dash Charge : It's fast.
    Price : The $399 asking price is reasonable for what you get. And no invites, finally.


    Before we go toward some of bad things about  OnePlus 3, here is quick review of specs of this flagship killer:



    The Bad Things
    Display : The color calibration doesn't seem very good, and you can see some PenTile artifacts at 1080p.
    RAM : 6GB of RAM in this phone is mostly a marketing gimmick.
    Battery : The OnePlus 3 squeaks by with average battery life, but OP used a smaller battery this year than it did last year.
    Alert slider again : Disables scheduled downtime and Android Wear notification mode control.
    Buttons : I dislike the tiny unlabeled capacitive buttons.
    Dash Charge  again : You only get fast charging with the included adapter and cable.



  • Facebook Allow Users To Upload Videos In Comments

    Facebook, world's largest social networking platform, added 1 more exciting feature to maintain its position. Facebook users can now leave videos as comments on posts and status updates. 

    Video can be uploaded by selecting the camera icon underneath a string of replies previously used only to add a photo. Users will now be able to upload their own video clip on Facebook's iOS and Android app, as well as on its regular site. 
    The feature was prototyped in a single day as part of the company's 50th Hackathon early this year, but was honed over the past few months, Facebook engineer Bob Baldwin explaining that it was "no small feat to add support across interfaces and within two heavy traffic services, like comments and videos."
    The increased video views have helped drive Facebook's shares up, as features like the new video upload ensure that moving images are visible at every level of its network.
    The social network has increasingly focused on adding new features over past few years like: Add 360 degree photo to Facebook newsfeedSet video as profile picCalling UberUsernames & Codes. 
  • LeEco Le Max 2 : Initial Impressions (Video)

    Le Max2 is a phone that really can caught your eye in seconds, not only Le Max2 is great phone for the price, but it brings specs and performance comparable to the latest-and-greatest Android flagships from Samsung, LG, and others.

    Le Max 2 : Review
    Overview of Le Max 2
    The phone runs on the Android operating system, which is currently the most popular platform on the market. The Le Max 2 comes with Android 6.0 Marshmallow which is the newest Android version available. EUI 5.6, by LeEco, runs on top of Android on this device, offering a customized experience.

    Le Max 2 : Custom Skin 5.6
    Le Max2 inexplicably forgoes a 3.5mm headphone jack despite having plenty of room for one. This is clearly an attempt to beat Apple to the punch, but I just can’t see how the target audience of LeEco’s newest phones would be happy with this move. LeEco says the phones have the “world’s first Type-C audio connector” but, as I mentioned before, beating Apple isn’t very beneficial if your audience isn’t going to appreciate the move.

    Specifications of Le Max 2
    • 5.7-inch (2560 x 1440 pixels) Quad HD display with 95% NTSC color gamut, 450 nits brightness, 538ppi
    • 2.15GHz Quad-Core Snapdragon 820 64-bit processor with Adreno 530 GPU
    • 4GB DDR4 RAM with 32GB (UFS 2.0) internal storage, 4GB / 6GB DDR4 RAM, 64GB (UFS 2.0) internal memory
    • Android 6.0 (Marshmallow) with EUI 5.8
    • Dual SIM (nano/nano)
    • 21MP rear camera with dual-tone, LED flash, Sony IMX230 sensor, PDAF, OIS, 6P lenses, f/2.0 aperture
    • 8MP front-facing camera
    • Dimensions: 156.8 × 77.6 × 7.99mm; Weight: 185g
    • CDLA loss-less audio, Dolby Atmos, Ultrasonic fingerprint sensor, infrared sensor
    • 4G LTE, WiFi 802.11ac/a/b/g/n (2.4/5 GHz MIMO), Bluetooth 4.2, GPS, USB Type-C
    • 3,000mAh battery with Qualcomm Quick Charge 3.0




    Design
    While using, the first glance of Le Max 2 for us was unexplainable. Seriously, a premium unibody metal built using aluminum perfectly packed in the stunning package. Only two thin edges above and below on the back are made of plastic in order to ensure good reception. But, they are appealing and hardly distinguishable from the metal. Moreover, the metal frame is sanded on the edges further explicating its beauty. Sadly, the back can not be opened, thus making the battery non-removable.

    Le Lax 2 : Bottom
    At the bottom of Le Max 2 there are speakers along with USB type C connector. While at right side there are power buttons that are located just below volume control button.

    Le Max 2 : Right Side

    Le Max 2 : Back
    At the back,there is 21MP rear camera, fingerprint scanner and A dual tone LED. Lemax 2 is easy to hold and operate with single despite of having massive 5.7inch WQHD screen, the video playback quality is good on this device and a s it comes with dolby atmos, Le Max 2 is made for people who love to use there smartphone for entertainment.

    Le Max 2 : Camera and Fingerprint OverView
    The Le Max 2 houses a quad core Qualcomm Snapdragon 820 MSM8996 system on a chip. Its CPU runs at 2.15 GHz, which is much higher than average for a smartphone processor. With 4 GB of RAM, the Le Max 2 has much more memory than other phones released in 2016.

    Le Max 2 : Left side
    What we feel till now is Le Max 2 is beast in terms of performance and is certainly one of best designed smartphone available in market. In next few days we will bring out Unboxing, detail review, camera test and gaming review of Le Max 2, so don't  forget to subscribe to our youtube channel.
    Le Max 2 comes with a 5.7 inch 2K display, a Qualcomm 820 clocked at 2.15 GHz, Adreno 530 GPU, 4GB RAM and 32 GB of internal storage and it cost Rs 22,999 for 4GB/ 32 GB variant and 29,999 for 6GB/64 GB variant,  you can buy Le Max 2 from Flipkart Now.
  • 4 Big Changes In Facebook Including Option To Make Video As Profile Pic

    To give decade old social networking site 'Facebook' a new look, so that its user do not get bor of it, Facebook is introducing four big changes to user profiles. These changes are expected to make Facebook more visually stimulating and addicting.  
    Let’s get to know about each new feature individually:

    1. Profile Videos
    Facebook has already rolled out this feature, according to this users will be able to make 7 seconds long video as their profile pic. This feature was rolled out for iOS users earlier now this is also available for android version 77.0.0 
    We can simply tap the record button and can shoot 7 seconds long video with sound. The looping video will auto-play without sound (unless clicked) on your profile. We can also set thumbnail of video as our profile pic. Facebook for iOS also lets you mute the sound of profile videos, the option for which you'll find when trimming your video. With Android, you are stuck with sound for profile videos.

    2. Featured Photos
    The next biggest feature is now we will be able select five Featured Photos. These photos will appear at the top of our profile. This is designed so that before sending friend request users will be able get a better clue to your identity. They’re not your main profile pic, but they’ll be used to judge you.
    3. Temporary Profile Pics
    This feature let you select a profile pic, but have yours revert to your old pic after a set number of hours, days, or weeks. It’s useful for promoting a cause, like the 26 million people who set their profile pic rainbow in support of the right to gay marriage.

    4. Visibility Controls And Bio
     Now we will be able to able to describe ourself in words with a new 100-character Bio field. This feature is added so that based on bio people can decide if they want to be your friend or not. This feature will appear at the top of our profile.
  • 10 Unknown Features Of Facebook

    90% of people reading this post must be facebook addict, spending 2-3 hours daily on Facebook. Still, there are some features of Facebook, which we are not aware of. I had already learned & tried these features, now its your turn.


    1. Hidden Inbox

    We use only our regular inbox and very few know that a secret inbox also exists. Facebook has made this for covenience of users, so that we don't get bombarded with messages from weirdos.
    Open message section of your Facebook account, then click requests> see filtered requests. Suddenly you will be surprised to see many messages mostly from unknows.

    2. Download Album

    Downloading images 1 by 1 is quiet a tedious task. But, Facebook has already made it easy for its users. Head to album and click drop down menu in corner.

    3. Blocking Game Request

    Many of us must be getting hundreds of request to play games on Facebook. 

    You have two options: You can block all invitations from the app you’re not interested in; or you can block all invitations from the people who invite you to every damn app on Facebook. Also, you can set things up so app invites don’t appear in your notifications.
    4. Calling Uber

    This is the most amazing trick, which we can't even expect.Facebook is trying to give the functionality of all the other major apps on one platform. 

    One of the best Facebook chat tricks is that you can order an Uber from within the messenger app itself. But, initially you should have login into your Uber account. Then you will get a car symbol, click on it. You can also call Uber by sending message through Facebook..

    5. Receiving Notifications On Login

    Protect your account by adding another layer of security. Many of us had already have set up two-factor authentication for our account. If not, do this in Settings > Security.

    Another new trick available in Settings > Security is to get login alerts whenever someone logs in to your account Facebook account. These alerts can be sent via your browser and devices, or to your registered email addresses. This can also help we forget our password, it can help to recover our account.

    6. Using Advanced Chat Setting

    Are there a some people who always irritate while chatting. Now, we can easily get rid of such type of people, without blocking them. We can adjust Facebook Messenger such that, these people will never see us online as available to chat.

    When on Facebook, you’ll see the Messenger docked into the lower right-hand side. At the bottom of this is a settings cog that says “Options” when you hover over it. Click here and you can fine-tune exactly who sees you online and can chat to you.

    7. Showing Posts Liked By You To Selective People

    Liking pages or posts on Facebook is just something we do every now and then, with no real thought as to who might see that we’ve liked the page and what that might mean to them.

    It’s really easy to permanently adjust these settings if you’re in the habit of keeping your Facebook friends lists in order.

    Head to http://Facebook.com/{YourName}/likes, click on the edit pencil and choose manage privacy. The settings for each genre of “Likes” will be visible and able to be managed using the same privacy options available to you elsewhere on the site.

    8. Live Video

    Facebook Live Video is Facebook’s answer to Snapchat and Periscope, combining some of the best features of each into a tool any Facebook user can use. It’s just rolled out to most accounts, groups and pages worldwide and is a whole lot of fun to try.

    You might like to use it to show your distant family what’s going on at your birthday party, or to make your friends jealous of the festival you’re at. Business people might show off some new products or do a behind-the-scenes introduction to staff.

    If you’re shy, watching live video is still a fun activity. Facebook lets you add emotive responses and comments to the post, and future viewers can follow the activity as it went down, along with joining in with the conversation below as per any Facebook post.

    9. Turn Your Profile Into Facebook Page

    For new user it is not easy to understand each and every function available on Facebook. So, if you had created  your business profile then you can migrate it to make business page. It will make friends of your previous account as fans of your new page.

    This migration is important, as according to Facebook privacy policy this is not legal. So, their is danger Facebook might delete your account.

    10. Add Legacy Contact

    When you die, Facebook generally will accept a death certificate from your next-of-kin and allowing your page to be memorialized. But what if you want more control?

    Well, you can decide in advance who will have access to your account by adding a legacy contact. Just head into Facebook Settings > Security and add your favorite person as your legacy contact.

    If the whole idea of a memorialized page makes you cringe, you can instead choose to delete your account after your death. As soon as Facebook receives your death certificate these changes will go into effect.
  • 9 Unknown Google Features


    1.  Quick Calculation from Address Bar
    This is something unique you must not be knowing. Yes, you can use google search bar for fast calculation. Just type in search bar 12*50 and wait a sec. The result will come up automatically.

    2.   Google Chrome Task Manager
    We all know that Ctrl+Alt+Delete brings up Windows task manager. But only some of us know that Google Chrome has its own task manager.

    Chrome treats each tab as a separate process so if just one of them starts causing a problem, instead of closing the entire browser, you can just kill the offending tab.
    You can access it through Tools > Task Manager or by pressing Shift+Esc.


    3. Convert Web Page To PDF Document 
    STEP 1:Open Google Chrome browser.
    STEP 2:Press ctrl+p on your key board(command+p).

    STEP 3:Click on change.
    STEP 4:And then click on "Save as pdf"
    STEP 5:Click on save.

    4. Use Google As Proxy
    If your school or office stops you from visiting certain sites, just use type "cache:WEBSITENAME.com" into the search box and avoid the block. It's that easy.
    5. Find The Best And Cheapest Flight
    Google Flight Search allows us to quickly access to information from various airline and travel sites in one place. It shares many of the same features as the other sites such as airline comparisons, rate monitoring, and price trends. Its lacks ads and straightforward approach. For example, if you're flexible with your travel dates, the ticket prices are listed day-by-day on the calendar. Go to Google Flight Search.

    6. Build Stuff With Legos
    When you become bore of your work, Google has something interesting for you. Legos is puzzles and building blocks game. And if you have small kids in the house, show them this. They’ll love it.
    The free online Lego builder browser extension works with Chrome and Firefox, and allows you to build models out of Legos. The models are saved to the cloud, where you can share them and see models that others have created. 

    7. Keep Track Of Time
    Google helps us to stay on schedule by easily allowing us to set timer just by typing "Set a timer for [x] minutes," and Google will pop up a timer. There’s a handy stopwatch to the right of the timer window.
    If you to know in advance how much time it take to reach to particular destination just type "How long does it take to get to [destination]?" Google provides the approximate drive time including any road construction or delays. It also shows time to reach to other planets.

    8. Count Calories
    When you're wondering how many calories are in a particular meal, type, "How many calories does [food item] have?" and Google will tell you the answer. It also includes details such as portion sizes, and additional ingredients that are factored in to the overall calorie count. It can also be used to compare the calorie count of different foods.

    9. Explore The Sky
    With Google now you can step off of our planet and into the universe with Google Sky.
    Instead of searching locations on this planet, you look at outer space using images from different telescopes, probes and satellites. It works similarly to Google Earth. You can search for items in the search bar at the top and Google Sky will show you the most recent images of the stars, planets and galaxies you are looking for.
    The tool also includes showcases at the bottom of the page to direct you to popular and interesting parts of the map, like images from the Hubble Telescope and shots of our own Solar System.
    In addition to the basic map, you can look at infrared and microwave images of space. You can also look at a historic map of the stars made by Giovanni Maria Cassini in 1792! For fun, overlay these different images on top of one another to see how they compare.
  • Facebook Rolling out its live Video Streaming service

    Facebook has begun rolling out a new feature on its social network which allows users to stream live video.A select group of celebrities and high profile users have been able to use the service for several months.


    Live streaming via mobile phones has become one of the big technology trends of the year, with Twitter-owned Periscope and Meerkat proving popular.

    Last year, Amazon paid $1bn for live streaming game site Twitch.

    Initially Facebook's live video feature will be available only to a small percentage of people in the US and will be limited to iPhones.

    The tech giant said that "over time, the company plans to bring it to all users" but it did not give specific timescales.



    In a blogpost introducing the service, Facebook said: "Live lets you show the people you care about what you're seeing in real time - whether visiting a new place, cooking your favourite recipe or just want to share some thoughts."

    The stream will display the number of live viewers, the names of friends who are watching and real-time comments as they are written. The video will be saved to users' timelines until they choose to delete them.
  • Facebook's New feature, Slideshows

    Social media networking platform Facebook on Friday launched a new feature called Slideshow for doing business using its platform.



    The new feature is a lightweight video advertisement made from a series of still images, which is easy for advertisers to use and is engaging for people, the company said in a blog post.

    "As people continue to connect to Facebook using different connection speeds and device types, plus as video consumption moves to mobile -- video can also be challenge to advertisers," the company said justifying the requirement of the new feature.

     Facebook said the new feature will be rolled out soon starting with Ads Manager.
  • WHAT WE DO

    We've been developing corporate tailored services for clients for 30 years.

    CONTACT US

    For enquiries you can contact us in several different ways. Contact details are below.

    RUDER FINN INDIA

    • Street :Unit 001A, Tower B, Ground Floor, Global Business Park, MG Road, Gurgaon – 122002, INDIA
    • Person :Radha Roy
    • Phone :91 124 388 2870
    • Country :India
    • Email :royr@ruderfinnasia.com

    Radha Roy.

    Radha Roy Country Head 91 124 388 2870 royr@ruderfinnasia.com Unit 001A, Tower B, Ground Floor, Global Business Park, MG Road, Gurgaon – 122002, INDIA