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  • Radha Roy

    Country Head

    I long for the raised voice, the howl of rage or love.

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    GM,India

    Contented with little, yet wishing for much more.

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    Branch Head, Banglore

    If anything is worth doing, it's worth overdoing.

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Showing posts with label le2. Show all posts
Showing posts with label le2. Show all posts
  • LeEco's Le Max2 Outshines Samsung Galaxy S7 and iPhone 6s Plus With CDLA Technology

    LeEco's second generation Superphone, Le Max2 has created substantial buzz in the smartphone industry inIndia, leaving its competitors far behind. Powered by unmatched specs, sublime aesthetics besides pioneering technology that is futuristic, Le Max2 has a definitive edge against Samsung's Galaxy S7 and iPhone 6s Plus.
    In a fast-paced world where people are 24*7 glued to their smartphones viewing content in some form or the other, a common scenario faced by most people is how they get an enriching experience. With the growth in content consumption on-the-go, millennials demand that the overall video experience on their smartphones is well complemented with the audio. 

    Therefore, not only how content is viewed but also heard on a smartphone becomes critical from a consumer perspective and an area that most smartphone manufacturers have not shifted their focus on. So, here's LeEco's Le Max2 that boasts the company's proprietary and world's first Continual Digital Lossless Audio (CDLA) technology, which LeEco says enables users to experience digital lossless audio.

    What gives Le Max2 a clear edge as compared to Samsung's Galaxy S7 and iPhone 6s Plus are its superlative specs, one of them being its pioneering CDLA technology. In its second generation Superphone, LeEco has ditched the 3.5mm audio jack, and has instead opted for a USB Type-C port. The new CDLA music standard is all set to redefine the audio experience in smartphones with its breakthrough technology and intelligence.

    As competition surges in the smartphone industry, it becomes imperative for phone manufacturers to offer a distinct benefit proposition to users, but minus the hefty premiums that are usually attached to such unique features. Keeping this in mind, players like LeEco have taken impressive steps to ensure that their second generation Superphone Le Max2 that offers users an unmatched audio experience.

    An apple-to-apple comparison also shows that Le Max2 wins hands down when it comes to its display and camera quality and storage capacity, in addition to flaunting the Type-C port. Le Max2 also sports a powerful 21-megapixel rear and 8-megapixel front camera, supports PDAF, optical image stabilization (OIS) and has 4K video recording capabilities, way ahead of its peers.

    A closer look at the specifications:
       
    Model Le Max2 Samsung Galaxy S7 iPhone 6s Plus
    Band LTE LTE LTE
    Size 5.7" 5.1" 5.5"
    Resolution 2560 x 1440(515 PPI) 2560 x 1440(577 PPI) 1080 x 1920(401ppi)
    Chipset Snapdragon 820, GPU 530 Snapdragon 820, GPU 530 A9 - GPU PowerVR GT7600
    Processor Dual-core 2.15 GHz Kryo
    & Quad-core 2.3 GHz &
    Dual-core 1.6 GHz Kryo Quad-core 1.6 GHz Dual-core 1.84 GHz
    Memory 64GB & 32GB 64GB & 32GB 16GB/64GB & 128GB
    RAM 6GB & 4GB 4GB 2GB
    Camera 21MP/8MP 12MP/5MP 12MP/5MP
    OS Marshmallow Marshmallow IOS 9
    Battery 3100mAh 3000mAh 2750mAh
    Audio CDLA 3.5mm 3.5mm
    Bundled up - Eros Entertainment
    for One year
    - Yupp TV
    subscription for one
    year
    - 5TB cloud storage

    With its distinct offerings and superlative specs, Le Max2 makes for an ideal choice for people looking to buy their next smartphone!
    So don't wait, because registrations for Le Max2 are already underway and are open only till 28 June 1:00 PMfollowed by the flash sale at 2:00 PM the same day.
    Following are the portals for potential users to get their hands on their favourite Le Max2

    Registration pages:  

    About LeEco:   
    LeEco, formerly known as Letv, is a global pioneering Internet and technology company with multiple Internet ecosystems across content, devices, applications and platforms. Founded in November 2004 by Jia Yueting and Liu Hong, LeEco employs more than 10,000 people and is the world's first video company to go public with a market capitalization of more than $12 billion USD. Headquartered in Beijing, China, it has regional headquarters in Hong Kong, Los Angeles and Silicon Valley.

    With 'Complete ecosystem, ground-breaking technologies, and disruptive pricing' as the guiding principle, LeEco is engaged in a myriad of businesses, spanning from Internet-based Super TV and Superphones, video production and distribution, smart devices/accessories and large-screen applications, to E-commerce and even connected super-electric cars. The company also features one of the world's largest content libraries, comprising of movies, TV dramas, entertainment shows, sports and music, which can be conveniently viewed on LeEco products, including the Superphones, Super TVs, and in the near future Le Autos. Breaking the barriers of industries, LeEco provides personalized products and services for an enhanced user experience at disruptive prices.
  • LeEco's Le Max2, a Definitive Winner in the Flagships Battle

    The battleground for smartphones in India has evolved drastically in recent times and is heating up fiercely as new products make their way into the market. While this indicates the immense potential for the ever-growing smartphones market, it also means users now have become more discerning and choosy. 
    From a consumer standpoint, devices that make their smartphone experience unique and possibly future-proof, is more important than a vanilla comparison of features. This is where LeEco's Le Max2 leads over other flagships and is a clear winner in the smartphone sweepstakes in India.

    LeEco's Le Max2 continues to generate a lot excitement among tech and gizmo experts with its high-end specifications and irresistible features. Coupled with its competitive pricing, it is now not only a must-have but also a best buy for thousands of eager consumers. This Superphone is certainly in a class apart when compared to its peers such as the recently launched OnePlus 3 and has a definitive edge given its unequaled content ecosystem proposition, world's first CDLA standard and best-of-breed features.

    Here's what makes Le Max2 the most valuable and 24*7 companion for people who are young at heart. 
    It is a known fact that music cuts across ages, gender and geographies, and users look forward to having a supreme experience while consuming music on their smartphones. With the introduction of CDLA Standard, that enables end-to-end lossless digital music transmission, LeEco has drastically improved the audio output. 

    This means that music lovers will now get an enhanced audio experience on their favourite Le Max2 which is unparalleled. LeEco is the only player globally to have replaced the 3.5mm headphone port with the world's first CDLA Type-C interface, leading an audio revolution that has otherwise remained stagnant for decades. CDLA technology is all set to redefine the smart phone audio technology world by breaking the traditional mobile music experience to achieve pure digital lossless audio transmission.

    Le Max2 also perfectly responds to the gradual shift in consumer preference of consuming content on smartphones on the go, rather than on television screens. The Superphone that comes bundled with one year LeEco membership is the ideal partner for people who need entertainment on the go.

    When it comes to entertainment, Le Max2 users will be spoilt for choices. With Le Max2, users will get access to more than 1.9 million songs with lossless audio, 50+ big ticket international live concerts, exclusive live streaming of major entertainment events and music concerts worldwide along with 7500+ hours of world class entertainment. 

    LeEco will also give users a chance to tune into top international live concerts - live and offline - in lossless audio. And there's still a lot more. Access to a content library of 2000+ movies and 3000+ hours of curated shows, 150+ live TV channels. Surely, the content membership alone makes Le Max2 a must-buy.

    Le Max2 is also a delight for camera lovers and for people who like to capture all their favourite moments on their smartphones. The Le Max2 sports a powerful 21-megapixel rear camera of aperture f/2.0, and supports PDAF, Optical Image Stabilization (OIS) and 4K video recording capabilities. Le Max2's superior camera quality is also well complemented with its of 5.7-inch screen with Quad HD (2560×1440 pixels) resolution, that aids good viewing angles, accurate colours and sharpness.

    For selfies and video calling, the Superphone features an 8-megapixel front-facing camera. The rear camera on Le Max2 shoots pictures with great clarity thanks to improved components and technologies like 6P lens, PDAF, Closed Loop, OIS, Dual HDR, dual-tone flash and so on. Le Max2 has an edge when it comes to its superior camera quality.

    The Le Max2 comes with a 5.7-inch display running at a resolution of 2560×1440 pixels. At the heart of the smartphone is Qualcomm® Snapdragon™ 820 (MSM8996) processor paired with 4/6 GB RAM with 32/64 GB on-board memory. This Superphone comes equipped with a 3100mAh battery with the world's leading quick charging technology and connectivity options such as Wi-Fi 802.11 a/b/g/n/ac, HSPA+ and 4G/ LTE among others.

    Le Max2 also wins hands down in terms of AnTuTu rating. Le Max2 takes the lead with 143408 points, with OnePlus 3 scoring at 142927 points.

    It does suffice to say that distinct offerings and superlative specs make Le Max2 an all-rounder and an ideal choice for users, substituting various other gadgets.

    So don't wait because registrations for Le Max2 are already underway and are open till 28 June 1:00 PM followed by the flash sale at 2:00 PM on the same day.

    Following are the portals for potential users to get an inch closer to the next generation Superphone.

    Registration pages 
    LeMall 
    Flipkart 

    About LeEco: 
    LeEco, formerly known as Letv, is a global pioneering internet and technology company with multiple internet ecosystems across content, devices, applications and platforms. Founded in November 2004 by Jia Yueting and Liu Hong, LeEco employs more than 10,000 people and is the world's first video company to go public with a market capitalization of more than $12 billion USD. Headquartered in Beijing, China, it has regional headquarters in Hong KongLos Angeles and Silicon Valley.

    With 'Complete Ecosystem, ground-breaking technologies, and disruptive pricing' as the guiding principle, LeEco is engaged in a myriad of businesses, spanning from Internet-based Super TV and Superphones, video production and distribution, smart devices/accessories and large-screen applications, to E-commerce and even connected super-electric cars. The company also features one of the world's largest content libraries, comprising of movies, TV dramas, entertainment shows, sports and music, which can be conveniently viewed on LeEco products, including the Superphones, Super TVs, and in the near future, Le Autos. Breaking the barriers of industries, LeEco provides personalized products and services for an enhanced user experience at disruptive prices.
  • LeEco's Le2 - An Impressive Challenger to Samsung Galaxy J7 and Xiaomi Redmi Note 3

    LeEco's Le2 - An Impressive Challenger to Samsung Galaxy J7 and Xiaomi Redmi Note 3

       
    It's a virtual war in India's burgeoning smartphone market especially in the mid-segment category, where most smartphone manufacturers are seeing growth coming from. A research report from Cyber Media Research (CMR), suggests that for the first time in India, the average selling price of smartphones rose 25% year-on-year, with the mid-range category, 10-15k becoming more popular to beat the budget category, 6-8k. This has resulted in consumers being swamped with options, leaving them spoilt for choices but also bewildered and confused at the same time.

    LeEco's recently launched Superphone Le 2 has taken the sub-15k category by storm. Owing to its powerful processor, best-in-class design and revolutionary CDLA technology which has taken audio experience in smartphones to a whole new level, Le 2 is a tough competitor to its peers such as Samsung Galaxy J7 and Xiaomi Redmi Note 3.

    From a consumer standpoint, it is now more important than ever that a smartphone exceeds all expectations across categories - display, camera quality, storage capacity and aesthetics among others. And Le 2 ticks all boxes here which makes it a headliner among smartphones in this category as per technology experts.

    And here's what makes this all possible -

    Processor: Powerful and delivers a seamless performance 
    Le 2's performance is considerably enhanced from the earlier models and complementing its 3GB of RAM and 32GB of on-board storage is the powerful Octa-Core Qualcomm ® Snapdragon ™ 652, the fastest processor in this price segment. On the other hand, Redmi Note 3 is powered by 1.4GHz hexa-core Qualcomm Snapdragon 650 and comes with 2GB RAM and packs 16GB of internal storage.

     Samsung Galaxy J7 is backed by 1.5GHz octa-core Samsung Exynos 7580 processor and comes with 1.5GB RAM and packs 16GB internal storage. With these specifications, Le 2 promises to deliver an unmatched experience to users without any issues of their smartphone lagging.
    Le 2 clearly wins hands down when one looks at its processor and storage capacity, making multi-tasking a delight for users!

    DisplayBig and Bright
    One of the most important aspects that users consider when deciding on a smartphone is the display quality it offers, that majorly dictates how their overall experience with the phone will be.
    LeEco's Le 2 flaunts a 5.5 inch Full HD display and comes with an in-cell display screen which is usually featured with flagship phones. 

    The screen's blue light filter helps reduce eye fatigue, while at the same time; the in-cell screen allows devices to be thinner and lighter.
    Here again, Le 2 stands out with its amazing display, making viewing experience for users an excellent one!

    Additionally, Le 2 has an edge with its content proposition and flaunts the world's first CDLA technology, patented by LeEco that gives users benefits that no one smartphone offers! Le 2 comes bundled with one year LeEco Membership that gives users access to big ticket international live concerts, exclusive live streaming of major entertainment events and music concerts worldwide among other benefits.

    Le 2 also incorporates the world's first CDLA Standard that enables end-to-end lossless digital music transmission. The Superphone adds a whole new dimension to the future of smartphones by taking a leap into the next big thing in audio technology - Continual Lossless Digital Audio (CLDA) technology that has made the traditional 3.5 mm audio jack redundant.
       

    Model Le 2 Samsung J7(2016) Xiaomi Redmi Note 3


    Resolution 1920*1080(403ppi) 1280*720(267ppi) 1920*1080(403ppi)


    Chipset Snapdragon 652 with Adreno 510 Exynos 7870 with Mali-T830MP2 Snapdragon 650 with Adreno 510

    Quad-core 1.4 GHz &

    Memory 32GB 16GB 32GB

    Processor 1.8 GHz Octacore Octa-core 1.6 GHz Dual-core 1.8 GHz
    RAM 3GB 2GB 3GB

    Audio CDLA 3.5mm 3.5mm

    Camera 16MP/ 8MP 13MP/ 5MP 16MP/ 5MP
    OS Marshmallow Marshmallow Lollipop
    Bundled up - Eros Entertainment for One
    year

    Made On All Data Purchases

    - Yupp TV subscription for one
    year
    - 5TB cloud storage
    - Discount On All SBI
    Debit/Credit Card Purchases,
    Double Data Offer On Vodafone
    From 28th June, 2016 Till 30th

    Earphones


    September 2016 And Free CDLA



    So wait no more! Because the registrations for Le 2 are well underway! The first flash sale for Le 2 starts at 12 noon on June 28, registrations for which will close at 11:00 AM, on the same date.
    Here's how you can get access to your favorite Le 2
    Registration pages: 
    LeMall 
    Flipkart 
  • 1,00,000 Overwhelming Responses To LeEco’s Unique CEO Project


    LeEco's unique CEO project became an outstanding success on LeMall.com, the company's recently launched marketplace e-commerce website, with an impressive number of more than 1,00,000 registrations. The CEO Project for LeEco's second generation Superphone Le 2 that kick-started on June 15, concluded at noon today. The immense success of the program demonstrates the growing popularity of LeEco's Le 2 given its distinctive features, unbeatable content experience and CDLA technology which is a world first. The immense success of the program that was hosted on LeMall.com, also reflects the enormous potential LeMall.com has in the Indian market. 



    As part of the project, LeEco was looking for 200 CEOs - Chief Experience Officers which translated into the first 200 applicants who applied for the CEO position becoming the privileged ones to grab a Le 2 at no cost. Through exciting and unique initiatives such as the CEO recruitment project, LeEco, the internet ecosystem conglomerate is looking at redefining the smartphone industry in India. The project is an extraordinary campaign in terms of the concept and nature undertaken in the country so far. The Chief Experience Officers (CEO) are part are the company's CP2C program ( Customer Planning to Customer ) initiative whereby these CEOs will give feedback to the company to help it constantly improve the user experience of the Superphones. 

    While 200 CEOs have grabbed their favorite Le 2, there's still a chance for users to get their hands on their favorite Superphone. Registrations for the first flash sale of both Le 2 and Le Max2 are underway on both Flipkart and LeMall. 


    The first flash sale for Le 2 starts at 12 noon on June 28th, registrations for which is open now until 11 AM, on June 28th. For Le Max2, registration is now open till 28 June 1PM followed by the flash sale at 2 PM on 28 June. So block your dates well in time and become the proud owners of Superphones that have created ripples in the Indian smartphones industry. 

    And there is plenty more! Users can now get their favorite Le 2 and Le Max2, coupled with exciting offers during the flash sale on June 28! 

    - 10% SBI cashback (Applicable only on Flipkart. Users can avail a discount of maximum Rs.1200 per card. The 10% cashback, valid on 28 June, is also applicable on EMI transaction on SBI Credit Cards) 
    - Free CDLA Earphones worth Rs.1990 (Introductory offer, applicable only in the first flash sale) 
    - Both Superphones include LeEco membership worth Rs 4900 

    Le 2: Equipped with a 16MP rear camera and 8MP front camera, Le 2 is greatly improved from its predecessor. With technologies like PDAF, Closed Loop and other ground-breaking technologies, people can catch clear pictures in moving and unfavourable conditions. Powered by Octa-Core Qualcomm  Snapdragon TM 652, Le 2 has a combination of 3GB RAM and 32GB ROM and a 5.5-inch In-Cell display screen which is usually featured with overpriced phones. In addition to 3G, LTE and GSM, Le 2 supports all 4G bands in India and will also have VoLTE very soon over an OTA. 

    Le Max2: The second generation of Le Max, Le Max2 is powered by Latest flagship processor by Qualcomm  Snapdragon TM 820 and features the high performance combination of 4GB RAM + 32GB on board memory pushing the limits of the industry to new heights. Le Max2 flaunts a 21MP rear camera and comes with blazingly fast focusing speed thanks to PDAF technology and 8MP front camera. It has a 5.7 inch 2K Super Retina Display, the best display for VR equipment. Le Max2 also enjoys a super-fast Wi-Fi connectivity. It has dual-band and dual-antenna, which means Le Max2's Wi-Fi speeds are 4 times faster than most of its competitors, who are on the Wi-Fi 2.4G band and twice as fast as those on the Wi-Fi 5G band. 

    LeEco CEOs got a chance to not only access its new OTAs, but also make them an important part of its Pre-OTA Beta testing group. They also got early access to its news features, optimisations and eUI upgrades and the company will use their feedback for the improvement of products and services. 
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    • Street :Unit 001A, Tower B, Ground Floor, Global Business Park, MG Road, Gurgaon – 122002, INDIA
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    Radha Roy.

    Radha Roy Country Head 91 124 388 2870 royr@ruderfinnasia.com Unit 001A, Tower B, Ground Floor, Global Business Park, MG Road, Gurgaon – 122002, INDIA