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Our development agency is committed to providing you the best service.

OUR TEAM

The awesome people behind our brand ... and their life motto.

  • Radha Roy

    Country Head

    I long for the raised voice, the howl of rage or love.

  • Shruti Das

    GM,India

    Contented with little, yet wishing for much more.

  • Divya Narayan

    Branch Head, Banglore

    If anything is worth doing, it's worth overdoing.

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We help our clients integrate, analyze, and use their data to improve their business.

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PORTFOLIO

We pride ourselves on bringing a fresh perspective and effective marketing to each project.

Showing posts with label Smart Technologies. Show all posts
Showing posts with label Smart Technologies. Show all posts
  • Moto Z and Moto Z Force : Introduction of MotoMods

    Motorola seems to impress everyone with its its mod concept at at Lenovo's Tech World event, where it unveiled two of its latest high end smartphone Moto Z and Moto Z Force. Both smartphone features almost similar hardware and  seems identical,  somehow there design seems to inspired from Moto X Pure Edition, Moto X Play and Droid Maxx 2 of 2015. and of course they are awesome. Set to launch in this september, while price of these phone are still not clear.

    Moto Z and Moto Z force
    Moto Z Specification
    The Moto Z (seen below) is being called the thinnest premium smartphone in the world, at 5.2mm, and is said to be ultra light as well. It features a 5.5-inch QHD Amoled display, and is powered by a Qualcomm Snapdragon 820 SoC coupled with 4GB of RAM, and a choice of 32GB or 64GB of storage, which is expandable via microSD card (up to 2TB).

    Moto Z and Moto Z Force
    Moto Z flagship comes with  a 13-megapixel rear camera with optical image stabilisation (OIS) and laser autofocus, and 5-megapixel front-facing camera with a wide-angle lens and a front flash. It also sports a water-repellant coating. The company says the smartphone's 2600mAh battery can deliver up to 30 hours of battery life, with TurboPower charging to give 8 hours of battery life in 15 minutes

    Moto Z Force Specification
    Moto Z comes with Moto ShatterShield technology for its display, which the company says will not crack or shatter. It is nearly identical otherwise, except for the the larger 3500mAh battery, which is rated to provide up to 40 hours of battery life. With TurboPower charging, it is said to provide 15 hours of battery life in just a 15-minute charge. 

    Moto z 4 with MotoMod
    It also bears a 21-megapixel rear camera with optical image stabilisation, phase detection autofocus (PDAF), and laser autofocus.

    The Moto Mods
    As was rumored leading up to the announcement, Motorola has gone all-in with the idea of a modular smartphone, and it calls the system "Moto Mods." These swappable modules connect to the back of the Moto Z and Moto Z Force, and are interchangeable between both models thanks to their perfectly flat backs and identical back footprints. Once connected magnetically, the Mods can communicate with the phone over a series of 16 gold-plated pogo pins near the bottom of the back, passing data and power in both directions.

    MotoMods

    The Moto Mods, which connect to the 16 dots at the rear, will at launch include the JBL SoundBoost, the Moto Insta-Share Projector (meant to deliver a 70-inch projector experience), and the Power Pack (said to provide up to 22 hours of additional battery life). Style Shells will also be available, and offer finishes like real wood, leather, and fabric.

    Watch Moto Z  and Moto Z force Launch event Here :

  • ETX Capital Appoints a New Non-Executive Director

    ETX Capital, a regulated global financial services firm, provides retail, institutional and high net worth customers with multi-asset and multi-market trading capability through a number of products including financial spread betting products, leveraged Forex trading and CFD trading. The firm uses cutting edge technology and delivers unrivalled levels of customer support from knowledgeable staff and with the utmost client confidentiality.


    ETX Capital announces the appointment of Mark Preston as an Independent non-Executive Director.
    ETX Capital is delighted to announce that Mark Preston will be joining the Board of Directors as an Independent non-Executive Director ("INED") and will be chairing the Board's Risk Committee.


    John Wilson, Executive Chairman, commented "Mark brings a wealth of senior and board level experience to ETX capital and will be particularly important in ensuring good governance and in strengthening the third line of defence in the FCA's three lines of defence model. His recent experience as Chairman and Chief Executive of CityIndex is very relevant to ETX Capital."

    Mark Preston currently serves as Managing Partner of Exotix Partners LLP and as an INED on the Board of the West Bromwich Building Society. He has previously served as Executive Chairman and CEO of CityIndex; a NED on the Board Guardian Financial Services; Chief Executive Officer, Products and Markets Division Lloyds TSB; and CEO Europe for CIBC World Markets plc.

  • How Virtual Reality Will Affect The Future of Smartphone?

    Everytime we walk out the door, the phone is just as essential to search for as the door key, car keys, wallet or handbag. And with no surprise the market is huge with billions of smartphones sold today. What happens when the market reaches a saturation point? That is why there is always new and upgraded models released every now and then. But that couldn’t be much profitable to the manufacturer's. 


    We need the device as critical as our food but we won’t be buying it every day. So to encourage sales, smartphone manufacturers have shown exploding interest in virtual Reality. Usually VR headsets offer low cost entry point to VR entertainment which we get in PCs as 360 virtual videos or gaming experience. Smartphone manufacturers like Samsung and LG have taken steps to bring VR headsets in the early 2016. 

    But when it comes to Smartphones, will this virtual reality will really work out and will it decide the future of smartphone? Few years back Virtual Reality was something impossible. But now it has become impossibly easy with smartphones. Just by holding a cardboard box against your head in a way that positions a smartphone two inches from your eyes will literally take you anywhere in the world. Like you will be standing in a cable car climbing over onomichi, japan but you won’t feel the cold That is virtual reality. 

    Virtual reality presents an artificial, but seemingly real 3D world through headset that can track a person’s head movements It is surprising that your smartphone can take you anywhere. Right now the cardboard is just okay to have, coz for few minutes it is great, but it causes discomfort after sometime. Current smartphone hardware doesn’t support virtual world as close enough with the head movements as you look around. People are working towards all the defects. 

    So everyone of us own a smartphone and one way or other we are going to upgrade to a latest version and sooner or later we will get to experience the VR. In the long run, virtual reality is a huge potential market and it have wide range of uses beyond just gaming. Smartphone will be the driving force for VR. This may change the nature of how we use our smartphones. Both Virtual reality and Smartphone are going to be complementary in future. The limitations are curbed by imagination and available technology which is advancing rapidly year by year.
  • Smart Paper : Age Of Smart Technologies

    We do say that this is age of technologies. But I think this is age of "Smart-Technologies" as all inventions of 21st Century has prefix "Smart" in build in then. One more member is added to this list now naming "Smart Paper."

    Group of Scientists, including one scientist of Indian-origin, have created ‘smart paper' with sensing capabilities. This paper can respond to gesture commands and connect to the digital world. 
                                     

    This technology is based upon small radio frequency (RFID) tags that are stuck on, printed or drawn onto the paper. These tags create an interactive, lightweight interfaces that can do anything from controlling music using a paper baton, to live polling in a classroom.

    The technology 'PaperID' is inexpensive. It functions without batteries. It is detected through a reader device placed in the same room as the tags.

    "Using the technology, connecting real-world items such as a paper airplane or a classroom survey form to an Internet of Things environment may be possible", researchers said.

    “These little tags, by applying our signal processing and machine learning algorithms, can be turned into a multi-gesture sensor,” said lead author Hanchuan Li, a doctoral student at University of Washington .

    Each tag is identified by its unique identification, so a reader’s antenna can pick out an individual among many. These tags only cost about 10 cents each and can be stuck onto paper.

    Alternatively, the simple pattern of a tag’s antenna can also be drawn on paper with conductive ink.
    When a person’s hand waves, touches, swipes or covers a tag, the hand disturbs the signal path between an individual tag and its reader. Algorithms can recognise the specific movements, then classify a signal interruption as a specific command.

    The researchers developed different interaction methods for different tags. User can use any tag according to type of interaction that user want to achieve.

    “The interesting aspect of PaperID is that it leverages commodity RFID technology thereby expanding the use cases for RFID in general and allowing researchers to prototype these kind of interactive systems without having to build custom hardware,” said Shwetak Patel, professor at University of Washington.

    They also can track the velocity of objects in movement, such as following the motion of a tagged paper conductor’s wand and adjusting the pace of the music based on the tempo of the wand in mid-air.

    “Ultimately, these techniques can be extended beyond paper to a wide range of materials and usage scenarios,” said Alanson Sample from Disney Research.
  • WHAT WE DO

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    RUDER FINN INDIA

    • Street :Unit 001A, Tower B, Ground Floor, Global Business Park, MG Road, Gurgaon – 122002, INDIA
    • Person :Radha Roy
    • Phone :91 124 388 2870
    • Country :India
    • Email :royr@ruderfinnasia.com

    Radha Roy.

    Radha Roy Country Head 91 124 388 2870 royr@ruderfinnasia.com Unit 001A, Tower B, Ground Floor, Global Business Park, MG Road, Gurgaon – 122002, INDIA