ABOUT US

Our development agency is committed to providing you the best service.

OUR TEAM

The awesome people behind our brand ... and their life motto.

  • Radha Roy

    Country Head

    I long for the raised voice, the howl of rage or love.

  • Shruti Das

    GM,India

    Contented with little, yet wishing for much more.

  • Divya Narayan

    Branch Head, Banglore

    If anything is worth doing, it's worth overdoing.

OUR SKILLS

We pride ourselves with strong, flexible and top notch skills.

Marketing

Development 90%
Design 80%
Marketing 70%

Websites

Development 90%
Design 80%
Marketing 70%

PR

Development 90%
Design 80%
Marketing 70%

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We help our clients integrate, analyze, and use their data to improve their business.

150

GREAT PROJECTS

300

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650

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PORTFOLIO

We pride ourselves on bringing a fresh perspective and effective marketing to each project.

Showing posts with label Net Neutrality. Show all posts
Showing posts with label Net Neutrality. Show all posts
  • Snowden Official Trailer Released, Read Trailer Breakdown and Much More



    Snowden on wednesday shared trailer of Snowden on his Twitter account by tweeting: 'For two minutes and thirty nine seconds, everybody at NSA just stopped working.' 


    Finally Yesterday full-length trailer for most-awaited biographic Snowden has finally arrived. This Movie is based on the real life story of Edward Snowden, Who a son of a family steeped in military and civil service.Snowden was in Army Reserve as a Special Forces candidate, worked for the Central Intelligence Agency, and acted as a contractor for the U.S. federal government. 



    Stone’s focus in Snowden, however, is directed toward the controversial figure’s theft and disclosure of classified National Security Agency information.The Movie is set to hit  in theaters on September 16th and , Snowden starters Shailene Woodley, Melissa Leo, Zachary Quinto, Tom Wilkinson, Rhys Ifans, and Nicolas Cage.

    The movie, which will be in theaters September 16, follows the career of real-life Snowden, 32, who leaked troves of documents in 2013 showing the U.S. government spies on its own citizens through secret surveillance programs.Edward Snowden risked his own life to challenge the complacency of shadowy government bureaucrats, pervy computer programmers.

    What we get in trailer ?

    Snowden leaked the documents after quitting his job as a contractor for the National Security Agency and preemptively fleeing to Hong Kong. He subsequently fled to Russia, where he is currently living in an undisclosed location while seeking asylum in other countries.



    The trailer, released Wednesday, starts off with Snowden's failed Special Forces application and shows him turning to intelligence work, where he discovers infuriating overreach on behalf of federal intelligence agencies. Prior to his admission to the Central Intelligence Agency, the movie's Snowden exhibits his extraordinary intelligence in what the A.V. Club called 'an obligatory “completing a four hour test in minutes” scene.'



    Gordon-Levitt's character is introduced to his new mission by an official, played by Cage, who urges him to 'Find the terrorists... In the internet haystack.' But instead of terrorists, the movie's Snowden finds himself looking at authentic sex scenes secretly recorded in American bedrooms, alongside a young colleague who remarks with voyeuristic glee that the government is capable of spying on people across 'the whole kingdom.' 

    A few moments later, Gordon-Levitt's character appears struck by a terrifying insight as he is in bed with his girlfriend, portrayed by 'Divergent' star Shailene Woodley, and gazes into the prying eye of his own webcam. And so, the movie's protagonist does what any conscientious hero would do - he downloads incriminating data onto a micro memory card, hides it in a specially modified Rubik's cube, and uses the toy to escape with the information.



    It is unclear how close to the truth this depiction is - 2013 reports claimed Snowden smuggled the information on ordinary thumb drives - but a Rubik's cube did play a role in the real-life Snowden saga.

    Poster of Snowden 

    The script of this movie is based on the books The Snowden Files: The Inside Story of the World’s Most Wanted Man by Luke Harding and Time of the Octopus by Anatoly Kucherena.

    Real cast vs Real Life


    Gordon-Levitt, left,  Edward Snowden, right 

    Shailene Woodley, left, , portrays Snowden's girlfriend, Lindsay Mills, pictured right

  • Paytm Now offering Free W-iFi, but don't get Too Excited

    Paytm has just disrupted the Indian eCommerce sector’s growth formula by offering free WiFi Internet access to all. For a period of 15 minutes, this free WiFi access would be provided to all Internet users; and the best part is that such access of Internet is neutral – You can open any website, app and not just Paytm app.



    This makes Paytm as the first Indian eCommerce and Wallet company to offer free Internet via WiFi, and has set a precedent which will have far reaching consequences for every user.

    Vijay Shekhar Sharma announced this via facebook post, when he said, “Launching Paytm WiFi beta. Ab Paytm karne ke liye free Internet. Coming soon!

     PS: it will be equal, open & free internet for apps not just Paytm”



    The Core Objective of Free WiFi

    Paytm’s free 15-minute WiFi would be offered at Metro Stations to start with, and this is already launched at Noida’s Sector 18 metro, which is considered one of the busiest metro stations due to proximity to various shopping malls and markets.

    Now, Paytm is vigorously pushing their wallet for offline usage; and this free WiFi offer can perfectly compliment their efforts. Paytm wants their users, merchants and traders to use Paytm when the actual cash exchange takes place, and with this vision, Free WiFi at a Metro station makes perfect sense.

    For example, commuters who about to pay auto fares can quickly use this service and make payment via Paytm app; and at the same time, auto-drivers can use the free Internet, and accept payment via Paytm wallet.

    Vijay said, “We are building avenues for our merchants and consumers who do not have access to internet at all times to stay connected with Paytm. Initially we are looking at metros because they are key locations for our consumers and our merchants, especially the auto-rickshaw walas..”

    Net Neutrality Respected

    Besides, as per Vijay, this free WiFi can be used to access any Internet and Mobile based service, not just Paytm; and this effectively protects the principles of Net Neutrality and Free Internet. In case Paytm would have forced the user to only use their app, then it would have been Free Basics type enforced and monitored Internet ‘trap’.

    We had earlier covered how Vijay Shekhar Sharma is a staunch supporter of Net Neutrality in India

    Meanwhile, in a related news, Google has announced that their WiFi service has now been extended to 9 more stations, which are: Bhopal, Bhubaneshwar, Ernakulam Jn, Kacheguda, Pune, Raipur, Ranchi, Vijayawada and Vishakhapatnam .

    They had earlier started their free WFi service from Mumbai Central Station, where 1,00,000 people are using their service every week.

    With Paytm becoming the first ecommerce/wallet firm to launch free WiFi, we may soon see other ecommerce biggies jumping into this ‘growth hack’ strategy.

    Do you think offering free WiFi is a good idea? Do let us know by commenting right here.
  • DoT Might Finalize Draft on Net Neutrality in Next Few Months

    Indian telecom regulator is hopeful that it will be able to finalize draft on net neutrality in a next couple of months.

    "The DoT (Department of Telecom) has sought comprehensive view from us on net neutrality. It should be done in a couple of months," Telecom Regulatory Authority of India (TRAI) chairman R.S. Sharma said here on Tuesday.

    He was speaking on the sidelines of CASBAA India Forum.


    A month ago, the TRAI ruled against Facebook's Free Basics programme, upholding net neutrality and leaving a level playing field for all players.

    "No service provider shall offer or charge discriminatory tariffs for data services on the basis of content," the TRAI said in a much-awaited regulatory order on discriminatory pricing of data content.

    "No service provider shall enter into any arrangement, agreement or contract, by whatever name called, with any person, natural or legal, that has the effect of discriminatory tariffs for data services being offered or charged to the consumer on the basis of content," the watchdog said.
  • WHAT WE DO

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    RUDER FINN INDIA

    • Street :Unit 001A, Tower B, Ground Floor, Global Business Park, MG Road, Gurgaon – 122002, INDIA
    • Person :Radha Roy
    • Phone :91 124 388 2870
    • Country :India
    • Email :royr@ruderfinnasia.com

    Radha Roy.

    Radha Roy Country Head 91 124 388 2870 royr@ruderfinnasia.com Unit 001A, Tower B, Ground Floor, Global Business Park, MG Road, Gurgaon – 122002, INDIA